Tourism development: strengthening of destination management (Tisza) / sustainable tourism based on provincial values
As part of its enlargement contribution, Switzerland is supporting this tourism project to strengthen Destination Management Organizations (DMO) in the economic development areas of Northern Hungary and the Northern Great Plain. The project focuses on cultural tourism.
Thème / région ciblée
Promotion de l’économie privée
Promotion des exportations pour les PME
The beneficiaries are business providers of the region, small and medium touristic enterprises of the least developed Hungarian micro-regions, members of the Tourist Destination Management Organization and, as a result of the increased competitiveness of the region, residents of the region.
In 2005 Hungary developed an overall tourist strategy called National Tourism Development Strategy of the Hungarian Tourist Authority (2005-2013). A National Medical Tourism Development Plan (2007-2013) was added to it. The strategy direction of these formal documents includes the setting up of larger destination management organizations in several regions to restructure the tourist institutional system, strengthen the tourist values of the region, and thus contribute to employment creation.
Hungarian registration number: SH 6/6
One goal of the project is to develop a Destination Management Organization, strengthen the touristic values of the region, and thus to contribute to increased competitiveness of the region and employment creation. Based on provincial values and ecotourism in the defined region, this project will not only lead to job creation in the specific sectors concerned, but also take into account all stakeholders directly or indirectly related to the concept.
Données-clés du projet
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Numéro du projet: UX-00303.03